Corporate Eye

Facing Up to Facebook

I admit it.  I’m completely on board with Twitter, but can’t close the deal with Facebook.

That may be because I dismissed Facebook at an earlier stage in its evolution, and didn’t reconnect in time to “grow up” with this social media steamroller.  Now it’s now, however, and I’m trying to get with the program.

So I went in search of some really basic help in (a) understanding the world of Facebook and (b) using Facebook effectively as a business tool.  It seems like there is less lore available for Facebook than for Twitter—but that may just be my imagination.  Anyway, here are the best resources I found in my first round of looking:


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