{"id":47703,"date":"2014-05-08T10:27:48","date_gmt":"2014-05-08T09:27:48","guid":{"rendered":"http:\/\/www.corporate-eye.com\/main\/?p=47703"},"modified":"2014-05-08T11:48:27","modified_gmt":"2014-05-08T10:48:27","slug":"reputation-in-oil-gas-mining","status":"publish","type":"post","link":"https:\/\/www.corporate-eye.com\/main\/reputation-in-oil-gas-mining\/","title":{"rendered":"Reputation in Oil Gas and Mining: Sharing Best Practice"},"content":{"rendered":"

\"sharing-best-practice\"Earlier this year, I was cold-called at home by a research agency wanting to know my views on oil companies (their corporate image\/reputation\/behaviour\/media coverage) \u2013 and of course, about one in particular.<\/p>\n

It was a fascinating exercise to go through, given what we do, and it was interesting to think through how one\u2019s perception of a company changes over time. I\u2019d have loved to see the results of the research.<\/p>\n

I\u2019m obviously on some kind of list, because more recently I was called by a similar company wanting to know what I made of high street banks (more on that odd experience another time). It\u2019s worth noting that the bank\u2019s agency asked for my views on the website and the bank’s use of social media (as a customer service tool); I seem to remember that the oil company\u2019s agency was also interested in the website.<\/p>\n

In both cases, the agency wanted me to compare different companies in the same industry, and it is certainly true to say that what tarnishes one company\u2019s reputation can also affect its competitors \u2013 it makes sense to consider reputation by sector.<\/p>\n

This year\u2019s Reputation in Oil, Gas and Mining conference<\/a> will be the fourth, and, building on previous successes, Communicate<\/a> have expanded it to a two-day conference \u2013 11-12 June, 2014, in London.<\/p>\n

Over two days, there\u2019s obviously time for a variety of sessions, and they range from:<\/p>\n