![\"crowd](\"https:\/\/www.corporate-eye.com\/main\/wp-content\/uploads\/2013\/09\/crowd.jpg\")
\nIt\u2019s tough to walk through any university campus without spotting at least some flyer, poster or even a live event demonstrating how competitive the graduate job market is at the moment. Though this isn\u2019t ideal for the student population, it\u2019s great news for companies; selecting top talent is obviously much easier if you\u2019ve got a large pool to choose from and there\u2019s definitely a self-perpetuating atmosphere of stiff competition surrounding the big recruiters.<\/p>\n
However, until the recruitment process actually starts, the stories are little more than hearsay for students. Gauging how tough getting that job really is only starts to happen when students start to attend recruitment events and to really get a feel for the market. So, if you want to generate a competitive buzz around your business, your events need to be filled to the brim with top students…<\/p>\n
Even in our electronic world, the effect of a cleverly designed poster is still massive, but it\u2019s easily forgotten. You need to back up what\u2019s already been seem with emails, bulletins and your own social media. The Facebook event is quite possibly the most powerful reminder out there and will trigger wavering attendees into action.<\/p>\n
Do be careful not to over-advertise, however; it\u2019s a fine line between making your event publicised and becoming a nuisance. Constantly driving for attendees via University bulletins or through societies could also seem like you\u2019re struggling to make the numbers.<\/p>\n
Though most events do have some limitations on numbers, presentations, dinners and lectures are usually a case of the more; the merrier. However, a free-for-all approach won\u2019t necessarily guarantee you good numbers; an exclusive system can work much better.<\/p>\n
Limiting your event to ticket holders only is a good way of ensuring numbers are high. You don\u2019t even need to operate a formal, paper ticket system. A guest list which requires an online-sign in needs little more than an iPad on the night, but remember it\u2019s worth keeping some guest spaces available.<\/p>\n
It\u2019s an old marketeers cliche that the \u2018word-of-mouth\u2019 is still the best tool out there, but it\u2019s wrong to assume people will talk by themselves; give them something to shout about! Encouraging guests to bring along talented friends or incentivising Facebook attendees to invite others is a good start if it\u2019s backed up with a good reward!<\/p>\n
Finally, it\u2019s worth remembering your best bet for guaranteeing good attendance is to hold a top-quality, innovative event. No amount of marketing can beat organising something that people really want to attend!<\/p>\n","protected":false},"excerpt":{"rendered":"
It\u2019s tough to walk through any university campus without spotting at least some flyer, poster or even a live event demonstrating how competitive the graduate job market is at the moment. Though this isn\u2019t ideal for the student population, it\u2019s great news for companies; selecting top talent is obviously much easier if you\u2019ve got a […]<\/p>\n","protected":false},"author":18,"featured_media":46289,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[9,25],"tags":[],"class_list":{"0":"post-45797","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-best-practices","8":"category-careers","9":"entry"},"yoast_head":"\n