{"id":35985,"date":"2010-12-12T22:29:13","date_gmt":"2010-12-12T22:29:13","guid":{"rendered":"http:\/\/www.corporate-eye.com\/blog\/?p=35985"},"modified":"2021-01-07T17:57:39","modified_gmt":"2021-01-07T16:57:39","slug":"gifts-corporate-communicators","status":"publish","type":"post","link":"https:\/\/www.corporate-eye.com\/main\/gifts-corporate-communicators\/","title":{"rendered":"10 Ideal Gifts for Corporate Communicators"},"content":{"rendered":"

\"gift\"<\/span>Suppose you had to buy a present for a corporate communicator; what would you choose?<\/p>\n

I know what I’d like, so here are some ideas for your own favourite corporate communicator; but I’d love to hear your suggestions – big or small!<\/p>\n

1. For writing<\/strong><\/h3>\n

We all have our favourite writing tools<\/a>, and there is something special about opening a new packet: is their favourite a set of sharp pencils or a decent pen? Red pen or highlighter? Get the tool right, and the words will flow – and even those dedicated to the keyboard need pens or pencils for something. Pair it with a Moleskine<\/a>, and you’ll have a friend for life.<\/p>\n

2. For editing<\/strong><\/h3>\n

The latest edition of their favourite style guide, thesaurus or dictionary – one without the coffee rings, broken spine, and turned down corners from when it got ‘borrowed’ by someone else…<\/p>\n

I’d like The Global English Style Guide: Writing Clear, Translatable Documentation for a Global Market by John Kohl. Or how about a guide to web content?<\/p>\n

3. For optimising<\/strong><\/h3>\n

It’s got to be a subscription to ScribeSEO – I find this tool very useful to finetune text for the web, and it’s not just for bloggers. I’m using it as a WordPress plugin, but you can copy any proposed web text into the online tool, and it will come up with suggestions for improving optimisation.<\/p>\n

4. For portable web work<\/strong><\/h3>\n

An iPad. Need I say more? <\/p>\n

5. For keeping going<\/strong><\/h3>\n

Lots of coffee! Really good coffee, or a new coffee maker. Even those chocolate-coated coffee beans help, I find…<\/p>\n

6. For keeping up with your peers<\/strong><\/h3>\n

There’s so much wonderful stuff out there, it’s difficult to keep up with everyone, and it’s easy to get the feeling that you’re missing some key ideas. How about organising a newfangled mixtape: a feedreader set up with your pick of corporate communications blogs, Twitter feeds etc?<\/p>\n

(No-one else remember mix-tapes? Oh well…)<\/p>\n

7. For keeping up with new channels<\/strong><\/h3>\n

A training course for handling social media crises, rather than handling a crisis for the first time in public. Have a look at The Social Simulator<\/a>; I’m sure you’ll agree that this seems like a great idea.<\/p>\n

8. For keeping up with industry trends<\/strong><\/h3>\n

A ticket to a big conference that your favourite corporate communicator would just love to go to; get a pair, and you could go together. I’ve really enjoyed the Communicate Magazine<\/a> conferences this year, but I didn’t get to the Corporate Social Media Summit<\/a>. Maybe next year?<\/p>\n

9. For keeping up with the best<\/strong><\/h3>\n

I’ve got to say it: a subscription to our Corporate package<\/a>, so that your best beloved corporate communicator can see just what their chosen peers and the best in class are doing with their corporate websites: up to date information available online, with gap analysis, criteria analysis and performance analysis, to measure the effectiveness of their online presence.<\/p>\n

10. Because we’re worth it<\/strong><\/h3>\n

Some time off! Because we all need to recharge our batteries sometime.<\/p>\n

So: what’s on your wish list?<\/p>\n","protected":false},"excerpt":{"rendered":"

Suppose you had to buy a present for a corporate communicator; what would you choose? I know what I’d like, so here are some ideas for your own favourite corporate communicator; but I’d love to hear your suggestions – big or small! 1. 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