https://www.corporate-eye.com/main/retailers-embrace-media-responsibility-by-being-proactive/ ...compare, compete, excel Mon, 12 Oct 2009 20:10:31 +0000 hourly 1 https://www.corporate-eye.com/main/retailers-embrace-media-responsibility-by-being-proactive/#comment-9470 Mon, 12 Oct 2009 20:10:31 +0000 http://www.corporate-eye.com/?p=477#comment-9470 Bridget, this is an excellent article…and I have been thinking along these lines for years regarding Wal-Mart. I watched K-Mart take a dive (poor management) and although it was for different reasons, the synopsis is basically the same in that media management is a type of management…..so, Wal-Mart is not too big to fall, too, if they ignore this obvious problem.

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