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	<title>
	Comments on: New Ivory Soap Logo and Ad Campaign Demonstrates the Power of Brand Focus	</title>
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	<link>https://www.corporate-eye.com/main/new-ivory-soap-logo-and-ad-campaign-demonstrates-the-power-of-brand-focus/</link>
	<description>...compare, compete, excel</description>
	<lastBuildDate>Tue, 03 Jan 2012 17:24:23 +0000</lastBuildDate>
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	<item>
		<title>
		By: Lucy		</title>
		<link>https://www.corporate-eye.com/main/new-ivory-soap-logo-and-ad-campaign-demonstrates-the-power-of-brand-focus/#comment-13550</link>

		<dc:creator><![CDATA[Lucy]]></dc:creator>
		<pubDate>Tue, 03 Jan 2012 17:24:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.corporate-eye.com/blog/?p=39252#comment-13550</guid>

					<description><![CDATA[In reply to &lt;a href=&quot;https://www.corporate-eye.com/main/new-ivory-soap-logo-and-ad-campaign-demonstrates-the-power-of-brand-focus/#comment-13549&quot;&gt;Gretchen meyere&lt;/a&gt;.

Hi Gretchen

I understand the problem - it is irritating when you can&#039;t see when you need to replace something, and even more so if you run out of it completely...

However, we don&#039;t represent Proctor and Gamble (the manufacturers of Ivory soaps/gels), so can&#039;t help you. Could you contact them direct? Their contact page is here: http://www.pg.com/en_US/contact_us/index.shtml (if you&#039;re US based - if not, then just change the country using the dropdown at the top of that page).]]></description>
			<content:encoded><![CDATA[<p>In reply to <a href="https://www.corporate-eye.com/main/new-ivory-soap-logo-and-ad-campaign-demonstrates-the-power-of-brand-focus/#comment-13549">Gretchen meyere</a>.</p>
<p>Hi Gretchen</p>
<p>I understand the problem &#8211; it is irritating when you can&#8217;t see when you need to replace something, and even more so if you run out of it completely&#8230;</p>
<p>However, we don&#8217;t represent Proctor and Gamble (the manufacturers of Ivory soaps/gels), so can&#8217;t help you. Could you contact them direct? Their contact page is here: <a href="http://www.pg.com/en_US/contact_us/index.shtml" rel="nofollow ugc">http://www.pg.com/en_US/contact_us/index.shtml</a> (if you&#8217;re US based &#8211; if not, then just change the country using the dropdown at the top of that page).</p>
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		<title>
		By: Gretchen meyere		</title>
		<link>https://www.corporate-eye.com/main/new-ivory-soap-logo-and-ad-campaign-demonstrates-the-power-of-brand-focus/#comment-13549</link>

		<dc:creator><![CDATA[Gretchen meyere]]></dc:creator>
		<pubDate>Tue, 03 Jan 2012 01:53:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.corporate-eye.com/blog/?p=39252#comment-13549</guid>

					<description><![CDATA[I have used ivory soap and shower gel for years.  Recently you changed  the container of the shower gel so that I cannot tell when the container is almost empty.  I would suggest either returning to the easily recognized container or have q clear strip down the side to see how much product remains such as you have on the tide containers.  Thank you.]]></description>
			<content:encoded><![CDATA[<p>I have used ivory soap and shower gel for years.  Recently you changed  the container of the shower gel so that I cannot tell when the container is almost empty.  I would suggest either returning to the easily recognized container or have q clear strip down the side to see how much product remains such as you have on the tide containers.  Thank you.</p>
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