Comments on: Keeping Yahoo! Brand Value Alive https://www.corporate-eye.com/main/keeping-yahoo-brand-value-alive/ ...compare, compete, excel Sun, 16 Jan 2011 15:00:12 +0000 hourly 1 By: Daniel https://www.corporate-eye.com/main/keeping-yahoo-brand-value-alive/#comment-11918 Sun, 16 Jan 2011 15:00:12 +0000 http://www.corporate-eye.com/blog/?p=35578#comment-11918 Hello, Im doing a master in Communication Strategies in Spain and our final project is about Yahoo! I wonder if you can help us a little with this.

I read your post and its very interesting the way you explain how yahoo’s brand is having a big problem.

At this point we are making the brand positioning, the segmentation and branding investigation and we’ll like to know your opinion on these aspects.

Thanks a lot.
Daniel

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