Corporate Eye

Psychology of Logo Designs

We don’t often post infographics, but I did like this one that Chris Landry from Colourfast sent to me, so I thought I’d share it.

Chris says “There is a lot more to logo designs than meets the eye. The colour, font, and shape of a business logo have certain associations that influence how a customer perceives your business…the importance of choosing an appropriate logo for your business becomes all the more important.”


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Lucy is Editor at Corporate Eye

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