Corporate Eye

Glanbia–Ethics and Employees

Glanbia is an Ireland based diversified food company. Their website could be a model for good business and financial reporting. The Homepage is a gem–


  • Letter and picture for the Managing Director
  • Good display of the business and performance
  • Links to more information about the company

Well designed, organized and eye appeal with sacrificing content.

Next, go to the Strategy section where there is a graphic and narrative description and targets that are boldly displayed–

How’s that for Transparency!

Hurray, the Annual Report is online —

Navigation is provided and you get a menu of services such as–

  • Create a PDF of the page
  • Send the company feedback
  • Print
  • Put page in a print basket

Very nice indeed. Another notable feature of this site are short narratives from employees–

This feature sends a message that the company values its people and gives a sense of humanizing an otherwise static medium.

Finally the company discusses Integrity–

  • The Board applies integrity, principles of good governance and accountability throughout its activities and each Director brings independence of character and judgement to the role. All of the members of the Board are individually and collectively aware of their responsibilities to the Company’s stakeholders. (2008 Annual Report), (Governance Report)
  • We encourage all our people to ‘Make a Difference’ through:
  • high energy performance;
  • constant innovation in the way we work and openness to change;
  • clear accountability and delivering on our commitments;
  • personal integrity and pride in Glanbia. (Corporate Culture Statement)
    • The Directors are responsible for the maintenance and integrity
      of the website.(2008 Annual Report) This is unique. I have not seen this on other corporate websites.

    All notable since Integrity is amplified by the “Tone at the Top”. The company would benefit greatly by adding an Ethics/Integrity Process that would integrate these statements.

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    Ed Konczal has an MBA from New York University's Stern School of Business (with distinction). He has spent the last 10 years as an executive consultant focusing on human resources, leadership, market research, and business planning. Ed has over 10 years of top-level experience from AT&T in the areas of new ventures and business planning. He is co-author of the book "Simple Stories for Leadership Insight," published by University Press of America.