You might think that large companies have the best websites. Well Dynavax may have an issue with that thinking. First let’s look at what they do–
Scientific expertise and proprietary technologies drive our discovery and development of novel Toll-like Receptor (TLR) based product candidates. Our focus is on serious medical needs in the prevention and treatment of infectious diseases.
Unless you are in the biotechnology company, this needs more explanation. And indeed the company in the Technology section provides more description with visuals –
While not a primer, it offers some explanation that at least helps visitors learn a bit more about the company’s focus.
Next, a look at the Corporate Governance section which indicates that the company is very much on the front line regarding offering both HTML and PDF access to information –
Next there is an unusual feature using a technique normally used for site navigation. For example, when you click on Code of Conduct–
each section has a drop down feature that permits instant access to each subsection and PDFs are available.
This feature is used in other sections such as News and Events. Companies should take note of this technique and stop relying solely on PDFs.
Dynavax may be a small company for now, but it is front line in offering innovative website practices.