Corporate Eye

Corporate Eye Summary May 28, 2011

  • Lessons from Social Media Mistakes
    I hope you’re enjoying our series of occasional guest posts; I know I am. It’s always interesting to hear a fresh perspective. This post is from Jamie Davies. Three Case Studies Big Business Can Learn From If you follow all the popular media outlets online, then you might have recently seen the controversy over the […]

  • What the TweetDeck Acquisition by Twitter Really Means in 5 Simple Bullet Points
    Just yesterday, I published a post here on the Corporate Eye blog about predictions related to Twitter ad spending over the next year. In that post, I wrote the following: “Twitter’s recent focus on tightening the reins on third-party apps and acquiring popular properties like TweetDeck are an indication that Twitter is actively looking for […]

  • Twitter Ad Spending Will Grow by 456% in Two Years
    In 2010, Twitter began allowing advertisers to publish ads in its first widespread attempt to monetize the popular site. During that year, Twitter earned $45 million dollars worldwide in ad revenues (100% of those ad revenues came from the United States). By 2011, those ad revenues had more than tripled to $151 million worldwide ($140 […]

  • Balfour Beatty : Building for the Future | FTSE 100 Website Reviews
    In these straitened times it is perhaps unsurprising that the construction sector is a little more down on its uppers than usual.  Because of this, Balfour Beatty aren’t actually in the FTSE100.  At present.  They’ve been in and out like a yoyo the last couple of years and are currently out. However, for the purposes […]

  • Interview with Stuart Bartram: Catching The Digital Wave
    Aviva have had one of the top corporate sites for many years with the team led by Stuart Bartram. He’s recently left Aviva, and we were delighted to have the chance to interview him. He reflects on how he caught the digital wave, which corporate sites he rates, and offers some key lessons in getting […]

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