Corporate Eye
Corporate communications Corporate communications We help large companies match or exceed online communication best practice in the areas that are most important to them. We help them deliver their corporate messages in the most effective way. Marketing communications We can improve your bottom line. Our B2B services can increase sales, support your marketing, and improve customer service through your website, providing a strong ROI. Marketing communicationsTransforming digital recruitment Transforming digital recruitment See real improvements in your digital recruitment. Our 4-stage optimisation process - diagnostic to delivery - uses our best practice content and engagement techniques and best-of-breed tools and analytics from our selected partners. Reputation management Whether you are building or protecting your corporate reputation, your primary 'shop windows' - especially your corporate website - should reflect the right messages, and show what is important to you. Reputation managementOnline benchmark tool Online benchmark tool Our unique online benchmark system is based on 1,000+ best practice and industry-specific criteria and can be tailored to suit your company's needs. Choose your own peer group or groups, opt for custom criteria, see gap analyses, quick wins and popularity tools, and review detailed website scores for every peer company. Benchmark reports We provide highly detailed and customised benchmark reports that allow companies to understand their position in a peer group, with specific and detailed recommendations for improvement. Benchmark reportsConsultancy Consultancy Every client has different needs, perhaps because of their industry, company history, or other external or internal factors. We can tailor our solution to your challenge whether this is developing your strategy, telling your story better, or keeping your website fresh and up to date.
 
 

We are a digital strategy agency providing benchmarking, research and consultancy services to companies requiring online corporate communications, marketing communications and reputation management solutions. Contact us

We work hard to understand the issues that matter most to your audience, and to your company, to provide customised and powerful insight that makes a difference to the way you communicate.

 

How does our service make a difference to your business?

Making and saving you money

  • Cost efficient strategy
  • Reduce costs
  • Drive greater investment
  • Generate more revenue

Mitigating risk and reputation damage

  • Manage issues that impact reputation
  • Measure and improve how well you support your reputation
  • Mitigate the risks of future crisis scenarios

Customised framework for improvement

  • Measure and improve online corporate comms, reputation and B2B effectiveness
  • Embedded expertise
  • Verified by target audiences
  • Ongoing research programme for best practice and beyond

Make your content work harder

  • Better content
  • Better use of existing content
  • Deliver messages more effectively
  • Tell your story better

Improve market position

We can improve your:

  • communications
  • investment case
  • reputation
  • bottom line

 

Why use benchmarking?


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What we do



We work with many publicly listed companies in the UK, Europe and further afield. These clients are primarily involved in improving the quality of their stakeholder communications and aligning this communication with their business objectives.

We provide a number of services to ensure that they meet or exceed best practice standards, and, crucially, that they focus on their specific industry and company challenges in order to present their true brand and the values that they represent.

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Our marketing communications clients, while often addressing traditional stakeholder communication, are also looking at those elements that can directly affect revenue through increased sales, better marketing or improved customer service. We help those clients deliver these better online.

We help support the buying process more effectively, creating goodwill, educating the visitor, and ensuring your value proposition is clear.

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We have unique insight and tools to measure and improve how you communicate reputational themes across the corporate web estate.

We measure 9 core reputational dimensions across your website. We can customise these according to your needs. We also have strategies to help mitigate reputational risks, address future concerns and manage current issues.

Our approach includes:

  • Communicating compliance and managing issues
  • Reputational risk management
  • Recommended protection measures
  • Crisis management and scenario planning
  • Forward-looking “Reputation Shield” strategies

We are part of the Blue Pedal Group’s framework of reputation solution providers.
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Our mystery candidate service regularly reveals some fundamental problems that our clients are facing. Common issues are with poor vacancy visibility, unengaging content, poor candidate experience, poorly implemented ATS, pre-recruitment candidate loss, first-year attrition…

We have partnered with some outstanding suppliers, and together we can transform your digital recruitment through measurement tools and optimisation of your existing content to deliver results.

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Latest Blog Post


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The Influence of Blogs on Purchase Decisions

The power of blogs in influencing consumer purchase decisions is stronger than you might realize. According to data from a research study conducted by Research Now, nearly nine in 10 consumers (84%) make purchases after reading about a product or service on a blog. Among consumers between the ages of 18-34, blogs ranked as the most important source of information to make buying decisions. Among consumers between the ages of 35-54, blogs ranked as … Read the rest

About us


Corporate Eye have been supporting clients with their online communications challenges for more than five years. While our clients win awards and we are keen to continue growing, we are absolutely committed to the original ideas that we had at the inception of the business.

Our three key principles are to:

  1. treat every client as though you are our first client, always
  2. under-promise and over-deliver
  3. be honest and open at all times

If our values are aligned with yours, we think you will enjoy working with us. Find out more about us or get in touch to discuss your requirements and how Corporate Eye might be able to help you.