Research, consultancy, benchmarking, content strategy and website evaluation for online corporate communications
Bringing corporate website best practice to you
We research and analyse:
the best of what companies are doing with their corporate website- what they should be doing
- and what they could be doing.
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Our core product is our next generation online benchmarking tool, with over 300 websites scored and maintained. We use this to:
- conduct website evaluations and website benchmarking reports
- provide content strategy and advice
- offer ongoing website measurement and improvement support.
We combine these in an online, subscriber-based service for corporates and agencies.
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Supporting your brand and reputation
- For many, the corporate website is the company's primary shop window
- It needs to reflect your brand values and corporate messages
- With our tools you can measure how well your site conveys these and where the gaps are.
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Our services:
- help you deliver your core messages consistently, properly and powerfully
- save you money by helping you maximise your online budget and avoiding brand damage
- help you manage your brand, and prevent it from being undermined
- help protect and enhance your reputation.
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Online Content Consumption Shows No Signs of Slowing Down
Online Content Consumption Shows No Signs of Slowing DownContent marketing is so hot right now that every brand is trying to figure out how to become an online publisher. Unfortunately, most are still struggling because they’re trying to fit tr ...
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The Advertising vs. Social Media Debate
The Advertising vs. Social Media DebateIn a recent speech, Nike vice president of digital sport, Stefan Olander, urged brands to stop focusing on “old metrics” like clicks and likes. As Nicola Clark of Brand Republic reports, Olander stat ...
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Change of address
We have moved. Our new address is: 5 St John's Lane, London EC1M 4BH | Phone: 0207 549 3663
What our clients think
Stuart Bartram (of BrandexInsight) talks about how he used the Corporate Eye services while at Aviva. We also provide other client quotes and feedback.
Corporate Eye Interviews
We're running a series of interviews in which we discuss a variety of topics with experts in their field. We believe you'll find them useful and interesting.